Shocking: 68% of Bloggers Do This in Bed

The results are in. I surveyed our blog clients and friends, and over 68% of them admit to thinking about their next blog post while in bed!

Next time your lover gets that starry-eyed look, better offer a penny for thoughts. You may be surprised that he/she is actually creating a killer headline.

For example, Brian Clark of Copyblogger uses Cosmo, that conservative women's magazine and bastion of great journalism. He suggests stealing provocative headlines for the sole purpose of luring in unsuspecting blog readers.

He goes so far as to say, forget content: start with a sexy headline and see what that gets you. Here's a few of the headlines he wants bloggers to use:

• “Guys Spill: White Lies They Tell Women All the Time”
• “The 22 Best Relationship Tips Ever”
• “Get Ahead Faster: 12 Brilliant (and Slightly Badass) Ways to Do It”
• “Your Sexual Health: Crucial New Facts Your Gyno Forgot to Mention”

Go ahead and try re-wording these attention grabbers and see if your traffic spikes. (Don't forget to link to Brian for a little link Karma!)

Comments

[kher Cheng Guan]

Frankly, I'm surprised a writer of his calibre, Brian Clark actually suggested this out-dated tips. It has been done by other bloggers before. Not only from from Cosmo, but other female magazines like Cleo, More,etc.

[Patsi Krakoff, The Blog Squad]

Gosh, I guess I'm a little surprised by your implication that because Brian is a writer "with calibre" he shouldn't use 1) out-dated tips (or ones that aren't new) and 2) things that other bloggers have done, and 3) things from women's magazines.

I guess I respect him for suggesting something that a) works, b) captures attention, and c) is amusing.

I don't really care if something is old, has been done before, or is obvious, if it gives me a chuckle, I assume it will make others smile, too. I guess I'm wrong here!

[Kelly]

I didn't take the challenge myself- but have found all of these to be great reads!

[Small Business Marketing]

This post has given me so many ideas in such a short time its phenomenal.
Thanks is all I can say.

[Marion Ryan]

I for one am delighted Brian reminded us of the power of headlines and one of the obvious places we can go for inspiration ie magazine covers.

I've recently started writing articles to drive traffic to my various blogsites and I realise now the strong headline is essential if I want to whet people's appetites. These examples tickle the inspiration and make the job easier.

[John Richardson]

Hi Patsi,
Your headline stood out above the rest in Brian's list. And I have to admit to being one of the 68%. My best blog posts usually come about 2am and I've learned that I better write them down or they are gone in the morning.

Great Job!

John

[Jeanne May]

Wow thank you so much for this post! Coming up with regularly fresh content is not so bad but it is the catchy headline that often stumps me. That was a great reminder for me to think outside the square! Hmmmmm.

Jeanne
http://aspirationsplus.typepad.com/uydayg